- Ahmedabad – 2
- Kalol (Gujarat) – 1
- Mehsana – 1
- Daman – 1
- Hyderabad – 1
- Hissar – 1
- Dehradun – 1
- Ambala – 1
We are a consistent market leader in India with 93%+ market share. Multinational Brands from leading global food companies have faced huge entry and survival barriers due to Rasna’s strong competitive strategy, intrinsic brand strength and strong consumer preference. Our expanding global footprint is giving a strong challenge to competitors globally and Rasna is receiving tremendous consumer acceptance.
We have the largest capacity in Asia with 9 State-of-the-Art production facilities across India to make powder concentrates. We have strong control on our quality through backward integration that ensures most of the raw materials are made by us directly or through job-work. Our process driven manufacturing facilities provide strong quality assurance.
- Consolidation of Suppliers and cost effective sourcing through through effective vendor management
- Global standards in process and technical improvements to lower Production & formulation costs
- Investments in ERP applications and technology to enhance internal value chain